Piper is the inbound half of the AI SDR market: an agent that talks to people already on your website. Since April 2026 it is a Salesforce product.
Key Takeaways
- Inbound, not cold. — Piper greets website visitors by chat, voice or video, qualifies them, books meetings and follows up by email.
- Now Salesforce's. — Salesforce announced the Qualified acquisition on December 17, 2025 and completed it on April 1, 2026. Piper is a generally available Agentforce agent.
- Quote only. — Prices are not published.
What does Qualified Piper do?
Piper greets and converts website visitors by video, voice or live chat, schedules sales meetings, sends follow-up and nurture email to inbound leads, serves personalized offers and works with your team in Slack. Qualified says more than 500 companies have hired Piper and cites customer quotes such as Sinch's CMO saying it does the work of 13 SDRs (Qualified); these are vendor-published.
Salesforce announced it would acquire Qualified on December 17, 2025 to accelerate Agentforce Sales and Marketing; the deal completed on April 1, 2026 (Salesforce). Salesforce now lists Piper among its generally available job-ready agents, working "across websites and inboxes to engage, qualify, and convert inbound leads" (Salesforce).
How does Qualified Piper score?
Editorial scores from published documentation, pricing pages and announcements through October 31, 2026, not results from running the product. Total: 14/20, on the same criteria as the Best AI SDR Tools guide.
| Criterion | Score | Why |
|---|---|---|
| Autonomy | 5/5 | Runs inbound conversations, qualification and booking around the clock. |
| Control | 4/5 | Talks to people who came to you; runs inside Salesforce permissions. |
| Reach | 3/5 | Website chat, voice and video, inbound email, Slack; no outbound prospecting. |
| Access | 2/5 | No published pricing; Salesforce sales process. |
How is Qualified Piper priced?
Prices are not published on Qualified's site. Agentforce's general metering, $500 per 100,000 Flex Credits or $2 per conversation, is published on Salesforce's Agentforce pricing page; ask whether your Piper quote uses those units or a separate subscription.
Who is Qualified Piper for?
- Fits: Salesforce customers with meaningful website traffic who lose leads between form fill and follow-up.
- Look elsewhere: outbound prospecting (Artisan, Agentforce Hunter) or HubSpot shops (HubSpot Customer and Prospecting agents).
What are the Qualified Piper alternatives?
- 11x Julian: inbound chat and voice from 11x.
- HubSpot: Customer Agent at $0.50 per resolved conversation.
- Salesforce Agentforce: the wider agent platform Piper now belongs to.
- See the full AI SDR ranking.
Related questions
- Which AI SDR tools are worth a pilot in 2026?
- What are the consent and data risks of agentic marketing? (partner site CTAIO)
- What else is in Salesforce Agentforce for sales and marketing?
- Do you need an AI-native CRM to run sales agents?
Sources
- Qualified, Piper the AI SDR Agent.
- Salesforce, Salesforce signs definitive agreement to acquire Qualified (Dec 17, 2025; completed Apr 1, 2026).
- Salesforce, Agentforce job-ready AI agents (Sep 2026).
- Salesforce, Agentforce pricing.
What is Qualified Piper?
Piper is an inbound AI SDR agent from Qualified. It engages website visitors in real time by chat, voice or video, qualifies them, schedules meetings, serves personalized offers and follows up with inbound leads by email. Qualified says more than 500 companies use it.
Did Salesforce buy Qualified?
Yes. Salesforce announced a definitive agreement to acquire Qualified on December 17, 2025, and the acquisition was completed on April 1, 2026. Salesforce lists Piper as a generally available Agentforce agent for inbound pipeline generation.
Is Piper the same as Agentforce SDR?
Piper is Salesforce's inbound agent. Salesforce's outbound counterpart is Hunter, which its September 2026 list showed in pilot with general availability planned for November 2026.
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