Agentic-Led Social Media Manager (Saigon)

About Us

We The Flywheel (WTF) is a private digital product studio active across sports media, technology, fitness, and personal branding. We operate 500+ web properties across 42 markets and are deeply embedded in AI-native workflows. Our HQ is remote-first with team members in Vietnam, Europe, the Balkans, and Latin America.

The Role

We're looking for an Agentic-Led Social Media Manager based in Ho Chi Minh City — someone who runs social media as a system, not a series of one-off posts. You'll direct AI agents to research trends, draft content, repurpose assets across formats, and track what's working — then apply your own judgment to make it land.

This isn't a role for someone who manually captions photos one at a time. You'll build repeatable AI-assisted workflows that let one person punch far above their weight across multiple brand channels.

What You'll Do

• ▶ Use AI agents to research content opportunities, draft posts, and repurpose long-form content across LinkedIn, Instagram, X, and TikTok
• ▶ Build and maintain a consistent publishing cadence across multiple brand accounts using scheduling tools + AI-generated queues
• ▶ Monitor performance metrics, identify what's working, and feed those signals back into the content pipeline
• ▶ Engage with audiences and communities — replies, DMs, comments — using AI drafts that you review and personalise before sending
• ▶ Coordinate with the broader team on campaigns, launches, and brand moments, translating briefs into published content fast

Who You Are

• ✓ An active AI tool user — you already use Claude, ChatGPT, or similar to draft, research, and iterate on content daily
• ✓ Platform-native — you know what works on LinkedIn vs. Instagram vs. TikTok and why, without having to look it up
• ✓ A strong editor — you can take an AI draft and make it sound human, on-brand, and actually good in under 5 minutes
• ✓ Systems-oriented — you think in workflows, not one-off tasks; you'd rather build something repeatable than do it manually three times
• ✓ Proactive about performance — you check the numbers, form a view on what they mean, and act on it without being told

Experience (Preferred, Not Required)

• ○ Prior social media management — personal brand, brand account, or agency side
• ○ Familiarity with scheduling tools (Buffer, Later, Metricool, or similar)
• ○ Basic design sensibility — Canva or similar for visual assets; you don't need to be a designer but you can tell what looks right
• ○ Comfortable in async, remote-first environments; strong written English

Details

What We Build

You'll be working across a portfolio of media, AI, and consumer products. Here's a sample of what we've shipped:

• →Flywheel Media — 500+ properties across 42 markets for iGaming and performance marketing
• →Flywheel Motion — personal brand acceleration for high-impact professionals
• →CTAIO — weekly AI strategy intelligence for CTOs, CIOs, and CAIOs
• →AI Training Plan — dual-AI coaching for endurance athletes
• →WTF Radar — independent AI tool rankings across 20+ categories, updated weekly

Our CEO

We The Flywheel is led by Thomas Prommer, Group CEO — a global technology executive with 20+ years leading AI-driven digital transformations for Fortune 500 enterprises. Formerly Global SVP Engineering at Adidas (500+ engineers), CIO at Sweetgreen, and Senior Technology Advisor at Bain Capital. Educated at KIT, Carnegie Mellon, MIT Sloan, Harvard, and Wharton.