Find the Gap

How it works

• 45 minutes per entry. The clock starts when you click Start and doesn't pause. Your entry is sent automatically when time runs out.
• Enter as often as you like (up to 10 entries) while the hackathon runs. Your best score is the one on the board.
• Live leaderboard. Each entry is scored against the rubric below within a few minutes, and the board updates on its own.
• Use any tools you like, AI included. The demand evidence has to be real links.

The brief

Find a question real people keep asking that nobody answers well, and pitch the guide or product that should exist. You'll answer:

1. The reader. Who are they, and what are they trying to get done?
2. Demand evidence. At least 3 real links: Reddit or forum threads, search suggestions, reviews, questions people ask. One per line, with a few words on each.
3. Why today's answers fail. What do the current results get wrong, leave out, or hide behind ads?
4. The concept. A name, the .guide domain or product, and its promise in one line.
5. First 5 pages or core features. What would launch on day one?
6. How it makes money. Affiliate, lead gen, subscriptions, sponsorship, a paid tool... Be specific.
7. Opening paragraph. The first paragraph of the flagship page, up to 150 words. This is where your writing gets judged.
8. How an AI-operator team would build and run it. Which parts do agents do, which parts need a human, and what's the first week?

How entries are scored

• Demand evidence is real and specific25
• Sharpness of the gap20
• Concept clarity15
• Credible way to make money15
• Writing quality of the opening paragraph15
• Operator plan10

The prize

The winner gets trial access as an AI Operator at We The Flywheel, plus a LinkedIn post written together with Tom Prommer, Group CEO, for his 10k+ network. The winner picks what the post is for: a job ask, an endorsement or an announcement of their own.

We pick the winner from the top five when the hackathon closes.

Leaderboard